Author Archives: Richard Hussey

If you Assume you Own your Marketing Assets, you Probably don’t

Somebody I know in the web design industry recently told me a story something like this: They were contacted by a prospective client who wanted to move away from their current website agency. “So you want us to build you …

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Specsavers Shows why no Business can be Complacent about Trademarks

No businesses, no matter what size it is, can afford to ignore either the threat or opportunity presented by trademark protection. Don’t believe me? A recent successful trademark application by Specsavers might just open your eyes. It’s usually assumed that …

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A Tale of Trademark Infringement. Or is it?

Katy runs a successful shop and online business selling exclusive gift hampers. The business is called Beautiful Baskets and has earned a good reputation for service, quality and value. One day Katy gets an irate email from a customer complaining …

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Why the Led Zep Copyright Infringement Case should ‘Make You Wonder’

Copyright infringement cases can be complex and expensive, as 70s rockers Led Zeppelin recently discovered. If you’re under the age of 40 I should probably explain that ‘And it makes me wonder’ is a line from their famous anthem Stairway …

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